John Page Classic Guitars
Overview
I was initially approached to consult about SEO. Not only did I find the JPC team to be likable, but I appreciated their forthright, no-nonsense approach. We discovered there was indeed plenty they could improve with their SEO, along with other more immediately effective problems to solve first to achieve their overall goals of increasing traffic & conversions, brand awareness, and working smart to build effective internal systems.
Print Ad design for Eleven Guitar Magazine
Getting Organized: Accounts, Traffic Systems, UX, Email Flows, etc.
V1 Events Logo for the new John Page Signature line (WIP)
Email header designs for welcome flow
Clarifying typography for JPC Brand Guidelines
Photo Editing
Their inventory was full of incredible products, but the product images weren’t representing the product the way we wanted it to. We found a way to use the existing photography to maximize visual potential until new shoots could happen.
